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Ray Chan, co-founder of the meme platform 9GAG, officially completed the acquisition of a controlling stake in Howking Technology International Holdings Limited on 1 April 2025. He also announced plans to rename the company as MemeStrategy Inc., capturing the company’s latest business outlook and strategic ambitions.
The move underscores the company’s positioning as Asia’s purportedly first publicly listed virtual asset ecosystem venture, which is the MemeStrategy virtual asset ecosystem. The proposed name change is subject to approval by shareholders at the upcoming Extraordinary General Meeting.
MemeStrategy has also officially announced the latest appointments to its Board of Directors. Ray Chan assumed the roles of Chairman and Chief Executive Officer, leading the company’s strategic development and business operations.
Several key members from 9GAG and Memeland have also joined the Board as Executive Directors, driving MemeStrategy’s strategic focus on three key growth pillars: Artificial Intelligence, blockchain, and culture.
MemeStrategy plans to incorporate Bitcoin and other high-potential virtual assets into the company’s asset allocation to achieve long-term value growth. Leveraging its experience in social media and the Web3 space, the team will selectively invest in Web3 and AI projects.
The company aims to accelerate growth and foster business diversification and sustainable development.
Key focus areas include “Creator Economy 4.0”, which combines Web3 technology to empower creators to monetise and enhance their intellectual property (IP) value, and “Decentralised Physical Infrastructure Network” (DePin), which merges Howking Technology’s expertise in the Internet of Things (IoT) to explore the application potential of next-generation decentralised infrastructure.
Ray Chan, Chairman and CEO of MemeStrategy, stated:
Ray Chan
“Now is the optimal time to leverage the transparent operating model of public companies to improve market awareness and confidence in Web3 while creating long-term value for shareholders. We aim to build the bridge between the new economy and traditional finance, supporting Hong Kong’s development as an international virtual asset hub.”
To strengthen corporate governance and professional guidance further, MemeStrategy has appointed three industry leaders as Independent Non-Executive Directors: Sandy Peng, Co-founder of Scroll; Wesley Ng, CEO and Co-founder of CASETiFY; and Victor Siu, a seasoned financial expert and CEO of GCA Professional Services Group.
Working strategically with 9GAG and partners, MemeStrategy aims to tap into a large, diverse, and globally distributed community spanning diverse age groups and regions. The goal is to provide strong marketing and growth for ecosystem projects and partners via the MemeStrategy virtual asset ecosystem.
